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Pathways for School of Fashion Programs

2022 Virtual University and Degree Information Fair

Seneca’s Pathways offer students more ways to pursue their education with multiple academic pathway options within Seneca or at one of our many partner institutions.

Types of Pathways

  • Pathways within Seneca – Seneca students have the option to upgrade to a Seneca honours bachelor degree or to change their program. More specifically the School of Fashion provides its students with different pathways within its programs as well as the option to attain a bachelor’s degree in interdisciplinary studies.
  • Pathways Beyond Seneca – Students have the option to turn their diploma into a bachelor’s degree at one of our partner institutions, which are both local and international.
  • Pathways to Seneca – If you are interested in one of Seneca’s programs, there may be a pathway available from your current institution.

Eligibility Requirements to Consider

If you are considering one of our pathways, you may want to review the eligibility requirements and the steps below.

To explore pathways within the School of Fashion and learn more about your eligibility, please visit our Academic Pathways web page.

Online Resources Offered to Seneca’s School of Fashion Students

Library entrance at Seneca’s Newnham Campus

One of the many benefits of being a student at Seneca is the range of creative application software and online resources that are made available for students through their MyApps and Seneca’s online library. For the School of Fashion, these resources provide our students the ability to practice in-demand industry skills and help them to realize their full creative vision for projects.

MyApps

MyApps is an application streaming service that allows students to access software remotely on a personal computer or on any Seneca PC available on campus. This service offers over 400 different applications including many of the Adobe Creative Suite applications such as Illustrator and Photoshop.

Seneca’s Online Library

Another important resource offered at the college is Seneca’s Online Library, which provides various tools for research including citation and subject guides, online books, papers and even some of the top trend databases like Peclers Paris, Windowswear and WGSN.

Peclers Paris

Peclers Paris is an agency that focuses on trend forecasting and provides creative brand strategies to companies in areas of fashion, beauty & wellness and design.

WGSN

WGSN is a world-leading consumer trend forecaster providing insights to the latest trends in fashion.

Windowswear

Windowswear is a database of the latest trends in visual merchandising, retail and ecommerce. It provides their users with competitive research, visuals and a glimpse into the latest and most creative trends in the industry.

To learn more about some of Seneca’s online resources visit https://library.senecacollege.ca/.

BENEFITS OF ENTERING COMPETITIONS

Collection by Fashion Arts graduate LuLu Lin at the 2017 Hempel International Fashion Awards

Seneca’s School of Fashion consistently encourages their students to enter competitions as an important component for their learning and education. They provide unique opportunities for students to learn about the industry and apply their cumulative knowledge.

There are many important benefits of competition for students.

1.They challenge your skills to be more competitive in your field

Many competitions are snapshots of what you will experience in the industry and provide exposure to different areas of your field.  

2. Learn more about yourself – your strengths and weaknesses

Since competitions allow you to experience different areas in your field, it can provide further insight into your strengths and weaknesses and determine which area you would pursue after graduation.

3. Exposure to potential employers

Networking, networking and networking. Whether you are just starting your career or entering a brand-new job field, it is important to build you network of contacts during your studies. Competitions can provide opportunities to gain contacts or exposure to future employers.

Students participating at 2018 CreativFestival Showcase

4. Great for your resume/portfolio

As a student, you may wonder how to build up your resume and portfolio in preparation for the workplace. Competing in extracurricular activities is a great way to build that resume and to gain experience to talk about in interviews.

Some of the competitions that students from the School of Fashion have participated in include:

Hempel International Fashion Awards, International Pantone Competition, Visual Merchandising Arts (VMA) Window Display Awards, and American Institute of Floral Designers (AIFD) Student Floral Competition

Team presentation by Fashion Business Management students at annual FIELD event

Competition is also incorporated into the curriculum of our School of Fashion programs and have been pivotal for the employability of our graduates. Some of the most notable competitions include the annual Fashion Industry Exchange and Leadership Development (FIELD) project, Inspired Spaces culminating project, and the VMA Window Display event.

TRANSITION TO ECOMMERCE: INNOVATIVE LEARNING IN FASHION BUSINESS

In November 2020, Seneca’s School of Fashion launched The Boutique, its campus clothing store, to an online platform to respond to the COVID-19 pandemic and students learning virtually. It is now the one of the first among Canadian fashion schools to offer integrated learning and hands-on experience for ecommerce.

Prior to the initial launch, Lorrisa Dilay, Professor for the Fashion Business program, led the redevelopment of the curriculum to integrate the new venture stating that “we need to be here to teach our students about not just your traditional bricks-and-mortar store, but also an e-store.” “It’s seamless for customers and retailers, and it drives our curriculum forward.” (Seneca College, 2020)

Employers and industry now demand more ecommerce knowledge and skills from graduates. During this year’s Fall semester, Fashion Business and Fashion Business Management students will simultaneously learn about e-commerce retailing and execute different tasks and projects in preparation for the store’s re-launch. Some of these tasks will include trend research, marketing strategy, product staging, inventory and analytics for the site. The venture is aimed to help students gain the experience and skills to meet the emerging demands of an evolving job market.  

The online store will continue to be an integral part of the students’ learning throughout the semester as they maintain the online store with new products and promotions.

To stay tuned for more updates about The Boutique online store and check out www.senecaboutique.ca or follow us on Instagram @theboutiqueseneca.

References

Seneca College. (2020, November 5). Retail lab opens e-store in style. https://www.senecacollege.ca/news-and-events/seneca-news/retail-lab-opens-e-store-in-style.html

FASHION INDUSTRY EXCHANGE AND LEADERSHIP DEVELOPMENT (FIELD) PROJECT – CLIENT ANNOUNCEMENT

2018 Fashion Industry Exchange and Leadership Development (FIELD) Project

We are excited to announce that this year’s client for the Fashion Industry Exchange and Leadership Development (FIELD) project will be the designer brand, Tonia DeBellis.

Tonia DeBellis is a Canadian womenswear brand that is well-known for its “wear-anywhere-active-wear” collection. The brand focuses on design details and fit to create looks that are feminine and edgy for everyday living.

Fashion Business Management (FBM) students will need to use the accumulated knowledge from the program to assist their client with finding innovative and strategic solutions for their business.

For this year’s case study, the focus is on digital marketing strategies. Students teams are tasked to develop and market a seamless product collection for the Fall 2022 season.

In addition, the marketing strategy will need to attract new customers to the brand, drive traffic to their website and improve their social media engagement.

Now in its 12th year, the FIELD project will provide another opportunity for students to showcase their talents and network with industry professionals. The project has been an important event for students to kickstart their careers in the Fashion industry and land amazing job opportunities after graduation. 

To check out more details about the project, visit our website at https://www.senecafield.ca/ or follow us on Instagram @senecafashion.

#FIELD #SenecaFashion #SenecaProud #FashionBusinessManagement #FBM

Tips for Learning Online

2017 Fashion Industry Exchange and Leadership Development (FIELD) project presentation

Over the course of the last year, there has been a huge shift to online learning, which can be an adjustment from in-person learning. Therefore, in this post I would like to share some tips on how to effectively learn online.

Set your schedule and manage your time

To successfully learn online, self-discipline is crucial. I recommend treating your online courses as an in-person course and attend your lectures as scheduled and prepare for your classes ahead of time. Each week, set out a plan to complete your weekly readings and assignments and stick to it. It is important that you set aside a specific and consistent time each week for lecture and study to make sure you stay on top of your assignments.

Create a regular study space – free of distraction

Since online learning provides the ability to learn anywhere including the comfort of our own home, it becomes increasingly easy to get distracted. Therefore, create a designated study space for yourself that is free from distractions. Just think of the number of times that you pick up your phone or scroll through Instagram and lose your train of thought. Our time is precious and it is important to create an environment where you can stay focused on your lectures and maximize your study time.

Create online study groups

Even though you are learning online, does not mean you can’t create study groups with your peers. Studying together can be an effective way to learn new concepts and it can make online learning more enjoyable. Try setting up regularly meetings with your group to work on assignments and study, which will also help you stay on track.

Reach out for assistance and ask questions

Ask for help. If you have any questions, be sure to reach out to your professors about coursework through email or meet them virtually during their designated office hours. You can also check out Seneca’s Learning Online resource page for more academic support.

Budgeting for Students

Fashion studies student at the Contemporary Textile Studio

As the Fall semester fast approaches, one of the most important skill that a student can have is how to budget.

As a student, planning out your budget for the semester is crucial for not becoming overwhelmed and stressed about paying for your studies. By budgeting and learning to manage your finances, you can focus on the other things that make college life worthwhile.

In this post, I provide some easy budgeting steps to help students stay on top of their finances this semester.

1. Knowing what to expect – Variable vs. fixed costs

First, you would need to determine your monthly expenses and there are two different types – fixed and variable.

Your fixed costs would be those expenses that generally do not change over a certain period of time. For example, your tuition would be considered a fixed expense since the amount is set and will not change over the course of the semester. Variable expenses are those that may be unexpected or vary in cost over a period of time such as entertainment.

To get a better understanding of what to expect, I recommend using an excel sheet to list all possible expenses that you may have throughout the semester (including your morning coffee) and then categorize them as fixed or variable. Also, be as realistic as possible!

2. Funding your education – Figure out how much you can spend

Next step is to figure out your funds to help cover those expenses. For students, this could include a part-time job, a work study position, scholarships, grants or a student loan.

I recommend starting with scholarships and grants, which are great ways to fund your education without debt. To find out information about applying to scholarships and grants, my advice would be to visit your college website or discuss with your financial aid office to understand which scholarships and grants are available to you.

Next, if you are able to work while you study or require placement hours for your program, an internship or work-study position may be a great avenue to explore. Try asking your professors if they know of positions available in your field of study or perhaps signing up to a work-study program at your college.

Once you’ve exhausted the avenues above, perhaps you may want to consider a student loan. For students in Ontario, the Ontario Student Assistance Program (OSAP) would be a good resource to explore.

After securing ways to pay for your education, in the excel sheet, add all the potential sources and the amount of funds that you can expect from each.

3. Getting your financial picture – Evaluate the difference

Find the difference and subtract your expenses from your available funds. This exercise will provide insight into whether you will need to reconsider some of your expenses.

If your expenses far outweigh your expected funds, it is time to evaluate where you can reduce and save. For example, opting out of your daily Starbucks and making your coffee at home.

Note, fixed costs are unlikely to change and should be considered a priority especially since tuition, textbooks and rent are common costs for students. On the other hand, variable costs are much easier to reduce and save.

4. Knowledge is power – Regularly track your actual spending

One thing to note is that budgeting is an ongoing process and tracking your actual expenses throughout the semester will help you have a clearer picture of your finances and will allow you to continuously plan ahead and save for future endeavors.

Join me next week when I will be posting: Tips for Learning Online.

Until then, take care.

Series 6: Interview Tips

Photos of Fashion Business Management students.

Preparing for an interview can be both exciting and nerve wracking.  At least for me it is.  As a result, I always find myself overly prepared for job interviews.  Equipped with a notebook and pen, I go into an interview as if I already have the job, helping me turn any feelings of uneasiness into those of confidence.  Here, I will share with you my tips to help prepare you for your next interview.

  1. Do your research

Preparation is key and should always involve conducting preliminary research on the company you are being interviewed to work for.  Why do you want to work for this company?  What is it about their history, reputation and their values that makes them so desirable?

Find out how many people will be present in the job interview and who they are.  I recommend Googling the interviewers to find out more about who they are and the job positions they hold at that company.

2. Review the job description

As a refresher, go over the job description again as well as the cover letter and resume you submitted to the company.  It might have been weeks or even months since you applied for the position.  Be prepared to further explain how your soft and hard skills make you a good fit for this job and how your personality, work experience, and education would make you an asset to the company.

3. Prepare a list of questions

I suggest preparing a list of questions to ask during the interview process.  This is your opportunity to interview the hiring manager to determine if the company is a good fit for you.  Ask questions about the culture of the company and the dynamics of the department you could potentially be working for.  Feel free to take notes throughout the interview as a reminder of topics to bring up once it is your turn to speak.

4. Body Language and more

Let me remind you that the hiring manager liked you enough on paper to call you in for an interview,  so be confident!  Greet your interviewers with a big smile, introduce yourself and offer a firm handshake (depending on COVID-19 restrictions of course!).  Show that you are attentive and actively listening to what the interviewer is saying by making eye contact throughout the interview.

Best of luck and take care,

Stephanie 

Series Five: Creating a Professional Social Media Presence

Creating a professional social media presence is an important mechanism for preparing yourself for work in your chosen field.

Once you have applied for a job, potential employers may search for your social media accounts to learn more about you and to see if you are a good fit for their company. In this blog post, I will share 3 tips on creating a professional social media presence.

  1. Performing a social media audit

A social media audit is conducted to see what platforms and websites a user has created in the past and take inventory of the content.  It can also be performed to alert an individual user to other information and photos posted on the internet that may concern them and of which they were not previously aware. At the end of this exercise, you will need to decide which accounts to keep active and public and which ones to either make private or delete all together.

To begin, I suggest listing all the social media platforms and websites you have ever created and take notes of what is on each one.  Once you have done this, conduct a Google engine search of your full name and a social media site.  Do this for every social media platform you have ever used and write a brief description of what you found. Was the information that appeared in the search about you? If the information you found was not about you, then who was it about?

Based on the information you found, how comfortable would you feel about a potential employer seeing that information? Is the information outdated? Do you feel the content is a true reflection of who you are now? Taking inventory of your platforms and their content is the first step in determining how you currently appear to an online audience and whether or not this accurately reflects the image of yourself that you want projected.  How can you make changes to your platforms and their content to help you land a job?  Close old accounts or make them private if they contain content you do not want potential employers to see.

2. Showcase your strengths

Vivian L. Inspired Spaces Tabletop Competition

Use your social media platform to showcase your professional talents. If you are currently in an artistic program or have recently graduated, show your audience the projects you have worked and/or are currently working on. Make sure to draw attention to the steps you took from start to finish as it will promote and educate your audience about your strengths.

3. Create a brand identity

Use your full name on your social media platforms. This will allow your audience to find you more easily.  Use the same profile image and banner photo across all of your social media accounts as well for consistency.  Include a short bio in all of your account profiles along with any links to your blog or website. Be aware of who your audience is and use your authentic voice when writing and posting content.

Join me next when I will be posting Series Six: Interview Tips.

Until then, take care.

Stephanie 

Alumni Spotlight: Amie DiCarlo

Full name: Amie DiCarlo

Program: Fashion Business

Grad Year: June 2011, With High Honours

Current Position: Entrepreneur

What is your favourite Seneca memory?

My favourite Seneca memory is when I came back in 2019 as an Alumni to speak to first year students about how to run your own fashion business.

If you could give one piece of advice to a student completing the same program as you, what would it be?

The one piece of advice I would give would be to pay attention to every detail of the program. The program is very focused and there is not one piece of information that is not relevant. When learning, try to put each piece of information into the context of a real-world scenario.

How has your career evolved?

My career has evolved from the “idea” of opening my own boutique to building a fashion empire that’s continuously growing. What started with a brick-and-mortar store has expanded into a business that incorporates fashion and styling to help women feel confident from the inside out. I want to stress that I could not have done it alone. I am grateful for my team of employees who put their best heeled foot forward every day. From this day forward, my business will continue to evolve and expand in the process. It is healthy and necessary to be open to change.

How did your Seneca program help you get to where you are now/your current career?

The Fashion Business program at Seneca was a keystone in my career development. It is such an incredibly hands-on program. Whatever I learned I was able to directly apply to my business.

Do you have any other thoughts or memories you would like to share?

I would like to make a point of saying how important it is to appreciate your professors. To this day, I am grateful that I can still keep in touch with the amazing professors with which I had the pleasure of learning during the course of my study at Seneca college. They have been my mentors and were always there when I reached out to them long after I graduated from the program. To me, that says a lot about a college. It shows how much the professors really care.